Does Teikametrics explain its AI decisions?

Teikametrics provides analytics and reporting, but the AI optimization decisions aren't explained in detail. You see what changed, but not always why. Prism takes the opposite approach, every recommendation includes a plain-English explanation of the reasoning, data points considered, and expected impact.

Which tool is better for Amazon-only sellers?

For sellers focused exclusively on Amazon (not Walmart), Prism offers better value. You're not paying for Walmart features you won't use, pricing is significantly lower, and you get more transparency into AI decisions. Teikametrics' multi-platform support is only valuable if you actually sell on multiple platforms.

How much can I save by switching to Prism?

Savings depend on your ad spend. Teikametrics charges $149/mo for up to $10K spend (no % fee), then $499/mo + 3% on spend over $10K for Tier 2, or $1,199/mo + 3% over $10K for Advanced. At $15k/month spend, you'd pay ~$649/month to Teikametrics vs $199 to Prism (saving ~$5,400/year). At $40k/month, you'd pay ~$1,399/month vs $449 (saving ~$11,400/year). The higher your spend, the more you save.

What features does Teikametrics have that Prism doesn't?

Key Teikametrics features not in Prism: Walmart advertising support, longer track record as an established platform, potentially more advanced segmentation features, and dedicated account management at enterprise tiers. What Prism has that Teikametrics lacks: transparent AI explanations, granular automation controls, and flat-rate pricing.

Prism vs Teikametrics: Honest Comparison for Amazon Sellers

Two AI-powered Amazon PPC platforms, two different philosophies. Here's how they stack up.

Published: December 18, 2025

Teikametrics Flywheel is a well-established Amazon PPC platform with sophisticated AI capabilities. Prism is a newer entrant focused on transparency and flat-rate pricing. This comparison helps you understand which approach fits your needs.

Quick Summary

Choose Prism if you want:

• LLM-powered explanations for every decision
• Guided 12-step weekly workflow
• Visible statistical validation
• Power keyword analysis (80/20 Pareto)
• Flat-rate pricing ($29-$449/mo)

Choose Teikametrics if you want:

• Established enterprise-grade platform
• Walmart advertising support
• Advanced segmentation features
• Dedicated account management (at scale)

Feature Comparison

Feature	Prism	Teikametrics
Pricing Model	Flat rate: $29-$449/mo	$149-$1,199/mo + 3% over $10K
AI Type	Adaptive ML with Recommendation explanations	Basic AI
12-Step Weekly Workflow	✓ Guided	✗
Statistical Validation	✓ Visible	Hidden
Power Keyword Analysis	✓ 80/20 Pareto	✗
Platforms	Amazon	Amazon + Walmart
Best For	Growth sellers who want control	Enterprise, multi-platform

Real-World Pricing Comparison

Teikametrics uses hybrid pricing: Essentials Tier 1 is $149/mo for spend up to $10K (no percentage fee), then Tier 2 at $499/mo + 3% on spend over $10K, and Advanced at $1,199/mo + 3% over $10K. Prism uses truly flat-rate tiers. Here's what that means for your budget:

Monthly Ad Spend	Prism	Teikametrics	Annual Savings
$1,000	$29	$149/mo	$1,440/yr
$5,000	$79	$149/mo	$840/yr
$15,000	$199	$649/mo ($499 + $150)	$5,400/yr
$40,000	$449	$1,399/mo ($499 + $900)	$11,400/yr
$75,000	$449	$2,449/mo ($499 + $1,950)	$24,000/yr

* Teikametrics Tier 1: $149/mo (no % fee up to $10K). Tier 2: $499/mo + 3% over $10K. Advanced: $1,199/mo + 3% over $10K.

The Philosophy Difference

Prism: Transparency First

We believe you should understand every change to your campaigns. Our AI doesn't just optimize, it teaches. Every recommendation includes a plain-English explanation so you can verify the logic and learn PPC best practices over time.

You control which optimizations run automatically and which require approval. Build trust gradually, then automate confidently.

Teikametrics: Automation First

Flywheel's approach prioritizes hands-off optimization. Set your goals and let the AI handle execution. This works well for sellers who prefer to delegate completely.

The trade-off is less visibility into why specific decisions are made. Results are measured, but the path isn't always clear.

Making Your Decision

Prism is your best fit if:

✓You want to understand the "why" behind every optimization
✓Flat, predictable pricing matters to your business planning
✓You want to stay in control of what gets automated
✓You're focused on Amazon (not needing Walmart yet)
✓TaCoS matters more to you than just ACOS

Consider Teikametrics if:

•You also sell on Walmart and need unified management
•You prefer fully hands-off automation
•You need enterprise features and dedicated account support
•Percentage-based pricing aligns with your business model

Try Prism Risk-Free

Still not sure? Apply for our founding pilot program and see for yourself. Sign up now for 50% off Year 1, then 20% off locked in forever. Plus setup in under 5 minutes, direct product team access, and roadmap influence.

Frequently Asked Questions

It depends on your priorities. Prism is better for sellers who want transparent AI (every decision explained), flat-rate pricing, and Amazon-focused optimization. Teikametrics is better for sellers who need Walmart support, prefer fully automated optimization, or want an established enterprise platform. For Amazon-only sellers focused on understanding their ads, Prism offers more value.

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